Posted on 18 March 2008 by

Tomato Beer in Japan

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Tomato BeerBy Michelle Fabio

One might think that Spain or Italy might’ve come up with this product first, but apparently Japan is the place you need to go for some tomato beer.

No, this isn’t simply adding tomato juice to a beer at the bar; Tomato Bibere is brewed from tomatoes and hops by Japan’s Echigo Beer Co.

The idea came from Isamu Waki, a pub owner in Tokyo who had been asking brewers for a tomato beer for years. Echigo’s president Hirofumi Koda finally acted on the suggestion a few years ago inspired by Waki’s enthusiasm.

But exotic beers were nothing new to Koda’s company as it had previously produced beers brewed with pears, rice, and green tea.

The process to arrive at a tasty and healthy tomato beer was a difficult one, says Koda, who doesn’t actually like tomatoes. Many adjustments were made during the experimentation, including playing with the amount of tomatoes and sugar, to achieve the final product.

And now the Japanese can enjoy their tomatoes and beer together.

Source: Tomato Beer

7 Responses to “Tomato Beer in Japan”

  1. deb Says:

    Okay, somebody finally went too far.

  2. michelle Says:

    Hey don’t knock it till you try it Deb…although *I* won’t be trying it anytime soon 😉

  3. deb Says:

    I love tomatoe juice and I like beer, but together, I don’t think so. I did see that a national U.S. brewery has mixed their beer with Clamato and packaged it to sell.

  4. michelle Says:

    Ooh I hadn’t seen that Deb, but you had me curious.

    Budweiser Chelada

    Didn’t get very high reviews I’m afraid. One reviewer actually wrote, “Faintly reminiscent of vomit.”

    Yes, some things are definitely better off individually 😉

  5. Томатне пиво:) | Пиво блог Says:

    […] І вуаля! Томатне пиво:) […]

  6. 2. Koshihikari Echigo « The Beer Retard Says:

    […] of Japan. They were the first Japanese craft brewery (founded in 1995) and are known for making a tomato beer. We also have their Echigo Stout in stock at […]

  7. ken Says:

    did anyone taste this limited edition Japanese Space beer? wonder how it tastes

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