By Michelle Fabio
One might think that Spain or Italy might’ve come up with this product first, but apparently Japan is the place you need to go for some tomato beer.
No, this isn’t simply adding tomato juice to a beer at the bar; Tomato Bibere is brewed from tomatoes and hops by Japan’s Echigo Beer Co.
The idea came from Isamu Waki, a pub owner in Tokyo who had been asking brewers for a tomato beer for years. Echigo’s president Hirofumi Koda finally acted on the suggestion a few years ago inspired by Waki’s enthusiasm.
But exotic beers were nothing new to Koda’s company as it had previously produced beers brewed with pears, rice, and green tea.
The process to arrive at a tasty and healthy tomato beer was a difficult one, says Koda, who doesn’t actually like tomatoes. Many adjustments were made during the experimentation, including playing with the amount of tomatoes and sugar, to achieve the final product.
And now the Japanese can enjoy their tomatoes and beer together.
Source: Tomato Beer